EVERY STORY CAN BE A STORY OF SUCCESS

WE ARE
Proof.

We know that good storytelling makes brands successful. We also know that a good story can be found in every brand, stories with the potential to bring together brands and people, while delivering a measurable business impact.
We are Proof, the agency for strategic storytelling. Founded by the Bauer Media Group.

WE TELL STORIES.
AND DELIVER FACTS.

There are stories to be found in every brand. We look for and find them. We develop, tell, produce and spread them.
Our storytelling is data – driven and measurable. It is creative, informative and emotionalising; digital and analogue, from regional to international. We generate demonstrable awareness, reach, leads, sales and even image change for brands.

proof leistungen Strategie

STRATEGY

We follow the lead story. Always.
More

Inspired by everything that a brand has to offer, we develop the one story that leads the rest. We call it the lead story. All messages, actions and channels are based on it. Based on data and concrete target group insights.
proof leistungen Kreation

CREATION

We bring the story to life.
More

Web, social media, print, TV – every medium works differently. For this reason we tell each story in exactly the way each channel requires. Whether classic or digital, whether Web, social media or print. And everything needed for that is designed by us in-house.
proof leistungen Lizenzierung

LICENSING

We reach everyone.
More

We create the reach needed to bring stories to exactly the people who need to hear them. Via owned media, earned media and paid media. And, above all, digitally.
proof leistungen Audience Development

AUDIENCE DEVELOPMENT

We create an audience.
More

Fanbases, followers, communities: we create precisely the digital audience that’s needed. A lasting audience. For that to happen, we direct the interplay between digital channels and instruments – from newsletters to social media and performance marketing – and employ the right one at the right moment.
proof leistungen Distribution

DISTRIBUTION

We generate reach.
More

Whether in print or digitally, over our customers’ channels, via Bauer Media Group brands, our partner Stroer or using entirely different paths: we bring every story to its destination. We produce SEO traffic and social engagement, exploit new sources of traffic and seed via pre-rolls and ads.
proof leistungen CONVERSION

CONVERSION

We deliver results.
More

Sustainable reach is good, though conversions are even better: through data-driven consumer insights, we convert awareness and reach into leads and sales, and in doing so make a true business impact.
proof leistungen Entwicklung

PROGRAMMING

We put everything online.
More

We launch blogs, websites and digital magazines. We deliver campaign sites as well as tools, apps and interfaces. We do programming, hosting and maintenance.
proof leistungen DATA SUPERVISION

DATA SUPERVISION

We manage success.
More

We monitor, measure and gather data. And we analyse and use it as well. To permanently optimise a story and secure its success. No matter whether it is measured by reach, leads or conversions. We deliver the figures – and the proof.
STORYTELLING WORKS.
WE ARE THE PROOF.
bauer media group
600 Magazines
39 Mio. Distribution in Germany per Month
150 Digital Stories per Day in Germany
100 Radio and TV Stations
400 Digital Media Outlets
11500 Media Experts In 20 Countries

WE ARE AN AGENCY OF THE BAUER MEDIA GROUP

PROOF is a creative agency for strategic storytelling. Proof is also part of the BAUER Verlags – and therefore also delivers journalistic excellence, digital expertise and the unbeatable know-how of one of the largest media companies in the world.

Cases

PEOPLE LOVE STORIES.
START TELLING ONE.

Career

WE ARE LOOKING FOR NATURAL STORYTELLERS

We are looking for lovers of stories who burn for good ones just as much as we do. New colleagues who write stories, program them, design them or sell them. Or maybe we’ll put it a different way: what’s your story?

contact

We love a message.

An email, a call, a letter – take your pick. Even nicer: a very personal visit to our Hamburg office.

PROOF – An agency of Bauer Media Group
BAUER XCEL MEDIA DEUTSCHLAND KG
Brieffach 22000
Meßberg 1
20077 Hamburg
+49 (40) 3019-1949